Real estate has always had a perception challenge in certain parts of the market. That is not new. In some areas, the reputation of the industry is not where it should be, and that creates a level of scepticism from buyers and sellers before the conversation even...
When people ask how I was able to consistently rank at a high level over a long period of time, the answer is never one single strategy. It was a combination of a few fundamentals that were applied consistently, regardless of what the market was doing at the time....
One of the strategies agents need to develop is knowing how to stay in contact with clients without crossing the line into irritation. That line is finer than many people realise. There is a real difference between hustle and hassle, and follow-up starts to fall apart...
One of the biggest challenges in real estate is not a lack of information. It is the opposite. Agents are constantly exposed to new ideas, different systems and strong opinions about the best way to operate. That can be useful, but without a clear vision it can also...
Negotiation in real estate is often framed as a contest of strategy, where the agent who applies the sharpest technique gains the upper hand. That perception has led many to believe that success in auction rooms or private treaty campaigns depends on clever phrasing,...
