Blog Mastery by Adrian Bo

How you deal with people day to day matters more than most agents realise, because those moments shape how you are remembered. One thing I have learned over time is that people make their mind up about you long before they ever need you. It is rarely based on one big...

One of the most common questions agents ask is how to encourage buyers to increase their bids without crossing the line. The answer is simple but often overlooked. The work is done long before the auction starts. Auction day is not where persuasion begins, it’s where...

When an agent notices their listing volumes decline, the instinct is often to work harder without stopping to assess what is actually happening. The first step should always be diagnosis. You need to understand whether the drop is coming from your market or from your...

There is a moment in every career where perspective changes. For me, it came when I stopped chasing remuneration and started focusing on appreciation, acknowledgement and progression. I wanted to become the best version of myself, not just a higher earning version....

One of the more challenging parts of the role is having to tell a client that their campaign is off track. Many agents avoid these conversations or soften the message too much, hoping the situation will improve on its own. In reality, this often creates more damage...

Hiring an associate is one of the most important decisions a team leader will make. A strong associate improves structure, communication and service. The wrong hire slows everything down. After many years working with high performing teams, there is one pattern that...

Many agents misunderstand what coaching really involves. They see motivational quotes or short bursts of inspiration online and assume that is what coaching looks like. Real coaching for real estate agents is very different. It is hands on, practical and often...

A Set to Sell meeting is one of the most powerful tools an agent can use to set a campaign up for success. When done properly, it strengthens trust, removes uncertainty and significantly increases your list to sell ratio. It ensures both you and the owner begin the...

In almost every coaching session, I see talented agents lose momentum because of behaviours that seem small at first but quickly disrupt performance. These issues are not about skill. They are about discipline and perspective. There are three in particular that every...

Throughout my coaching career I have worked with agents at every stage of their development. Regardless of experience or marketplace, there is one consistent theme. Almost everyone wants to improve their results, but they also want to become a better version of...